First Impressions: Starwood's Aloft Brand
I first walked into a Starwood Aloft Hotel down in Charlotte, North Carolina, last summer. It struck me as a “85%” version of their 12-year-old Hotel W brand. Room count was smaller (typically 85-115), and the rooms appeared to be about 15% smaller. Fixtures (bath, paint, linens) seem to… More»
First Impressions: Starwood's Aloft Brand
I first walked into a Starwood Aloft Hotel down in Charlotte, North Carolina, last summer. It struck me as a “85%” version of their 12-year-old Hotel W brand. Room count was smaller (typically 85-115), and the rooms appeared to be about 15% smaller. Fixtures (bath, paint, linens) seem to… More»
Why 1200 Meeting Planners Want To Dance On A Volcano
Last Thursday, I gave my first double-Keynote, ever. I’ll spoke at Moscone West in San Francisco at Meeting Planners International’s (MPINCC) Annual Conference, Do The Hustle. I’m giving two talks, “Socializing the Sale: How to Never Cold-Call Again” and “Dance on a Volcano: How to Drive Millions in Revenue from… More»
Social Customer Management Quiz For Hospitality Brands (eHotelier)
We just published our first article in eHotelier, and it’s a quiz on social customer management. To see how much your hospitality brand knows about managing customer data from the social web, click here .
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First Impressions: Starwood's Aloft Brand February 9, 2010
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